This weekend, millions of Australians will gather around screens, backyard barbecues, and pub tables to cheer on their AFL and NRL teams.
In Victoria, we even get a public holiday for the AFL Grand Final—an entire day off to indulge in sausage rolls, meat pies, and a couple of beers. Next weekend, the NRL Grand Final will bring similar scenes of celebration. But beneath the roar of the crowd and the clinking of glasses lies a darker reality: these weekends are among the most dangerous of the year for women and children.
Victoria Police has issued a stark warning ahead of this year’s AFL Grand Final.
During the 2024 three-day long weekend, there were 796 reported family violence incidents, a 9 per cent increase from the previous year. On Grand Final day itself, police prepare for a 20 per cent spike in violence against women. And in New South Wales, domestic assaults increase by 40 per cent on State of Origin nights.
These are not isolated statistics. They reflect a troubling pattern that major sporting events, especially those steeped in alcohol, rivalry, and heightened emotion, correlate with increased rates of domestic and family violence. According to Our Watch, the combination of alcohol and emotional intensity creates a “volatile mix” that can escalate abusive behaviours. Berry Street, a leading domestic violence support service, reported a 30–40 per cent increase in demand during last year’s AFL and NRL grand final weekends.
This is not just about sport. It’s about culture. Sporting events often amplify traditional gender norms that include aggression, dominance, and competition, that can spill over into homes. The celebration of “mateship” and “team loyalty” must not come at the expense of women’s safety. As feminist advocates, we must challenge the idea that violence is an unfortunate side effect of passion. It’s not. It’s preventable.
In 2025, the broader picture remains grim. According to the Australian Institute of Health and Welfare, 3.6 million Australian adults, including 23 per cent of women, have experienced emotional abuse by a partner since the age of 15. The Bankwest Curtin Economics Centre reports that 1.7 million women (17 per cent) have endured physical and/or sexual violence from a cohabiting partner.
In Victoria, family violence continues to escalate, with the Crime Statistics Agency reporting a consistent rise in incidents across local government areas. Tragically, 51 women and 18 children have already been killed in Victoria due to family violence in 2025, according to Australian Femicide Watch. These deaths are not isolated; they are part of a systemic crisis that demands urgent attention and action.
These numbers are not just statistics. They represent lives lost, families shattered, and futures stolen. And they demand action not just from governments and police, but from all of us.
So, what can we do? First, we must acknowledge the problem. Sporting organisations, broadcasters, and clubs must take responsibility for the culture they promote. That means zero tolerance for violence and disrespect, responsible alcohol service, and public messaging that prioritises safety.
Second, we must create safe spaces for women at home, in public, and online. This includes funding crisis accommodation, supporting survivors, and ensuring that help is accessible and inclusive.
Third, we must educate. Respectful relationships education in schools, workplace training, and community campaigns can shift attitudes and prevent violence before it starts.
And finally, we must support survivors. If you or someone you know is experiencing family violence, help is available:
Support Services:
• In an emergency, call Triple Zero (000).
• Contact Safe Steps for 24/7 confidential support: 1800 015 188 (https://safesteps.org.au)
• Call 1800RESPECT for counselling and support: 1800 737 732 (https://www.1800respect.org.au)
• You can also report family violence to Victoria Police or Crime Stoppers. Visit https://www.police.vic.gov.au/report-family-violence for more information.
As we cheer for our teams and revel in the footy finals, we must not forget the hidden epidemic unfolding behind closed doors, because true victory means ensuring every woman and child is safe, not just on game day, but every day.