There’s no shortage of business-related blogs online.
But it can be hard to pick out the crap from the genuinely useful content available.
We’re here to help.
Thanks to our friends at SmartCompany, who recently shared their full list of Australia’s 20 Best Business Blogs for 2016, we’ve got eight great business blogs by women to start following today.
This selection of blogs mainly offers free advice for business owners and entrepreneurs, but there’s something for every career-minded woman in their writings on content marketing, leadership, human resources and other topics. Check out the full SmartCompany list here.
1. The Story of Telling
Selling goods and services is about telling a story; The Story of Telling is a blog dedicated to this art form. Bernadette Jiwa is a freelance brand story strategist, keynote speaker and author, and her blog is all about how to tell meaningful stories about your brand to your customers.
2. Naomi Simson
RedBallon founding director Naomi Simson continues to delight her followers with inspiration, insights and business lessons. The Shark Tank judge has been blogging for over 10 years, including for SmartCompany, and her blog combines motivational posts with practical business tips – and behind-the-scene snippets from the reality television show for entrepreneurs.
3. eCommerce blog
eCommerce Blog is the creation of Pixc, a startup that helps online retailers create high-quality product images for their sites. This blog is a treasure trove of useful tips for retailers of all shapes and sizes – from how-to guides for photographing furniture and clothing for ecommerce sites, to lists of the best photo editing apps on the market. There’s even a list of 50 ecommerce social media ideas for your business.
4. Nicole Matejic
Nicole Matejic’s blog is a must-read for those interested in marketing and social media. Matejic regularly consults with government and the private sector and writes about everything from social media stuff-ups to the marketing genius behind hit TV show House of Cards.
5. Australian Businesswomen Network
The Australian Businesswomen’s Network’s herBusiness blog contains practical and useful advice from women in business. The range of topics it covers is diverse – from how to stop wasting time to how to fire someone properly. It is also updated regularly, so you’re bound to be greeted with fresh content.
6. Small Paper Things
Kate Cook has been a digital marketer for the last five years and at Small Paper Things, she blogs about how entrepreneurs can take their online marketing to the next level. A great resource for anyone who is doing their own digital marketing and in need of some fresh ideas.
7. Fortitude at Work
Leanne Faulkner is the Council of Small Business of Australia’s small business champion and her blog offers an insight into life after running a small business. Faulkner regularly blogs about mental health in business, fear of failure and mindfulness. Her blog is separated into two categories: her thoughts on business and her thoughts on life in general.
8. Coping with Jane
Coping with Jane is the brainchild of Jane Copeland, a former management executive who launched her blog from her kitchen table and turned it into a business that helps entrepreneurs and small businesses grow by using the internet. Copeland shares informative videos, podcasts and training programs to help SME owners be self-made.